![]() As part of our conversation, he spoke about how he has positioned Calypso for rapid and consistent growth by leveraging its well-recognized brand, key distribution partnerships and consumer demand for low sugar formulations. From water and juice to coffee, beer and wine, youll find a wide variety of delicious and refreshing beverages at Walmart. In this episode, we examined the brand’s remarkable run in an interview with David Klavsons, the CEO of King Juice, the maker of Calypso, who joined the company in 2017. As a result, Calypso has become the second best-selling brand in the lemonade category. The company reported a more than 50% sales increase during the first half of 2021, a leap that followed a 62% jump in 2020 and 33% growth in 2019. Over the past three years, Calypso has generated explosive revenue growth. glass bottles, Calypso markets its products as made with “real fruit, real sugar and real fruit bits” and “unique ‘Taste of the Islands’ flavor combinations.” 0:42: Interview: David Klavsons, CEO, King Juice/Calypso BevNET managing editor Martin Caballero sat down with Klavsons spoke about his background and career in CPG, why he views lemonade as a permissible indulgence, and how he aligned Calypso’s legacy with a modern sales and distribution strategy. Self-described as the “originator of the flavored lemonade category,” Calypso is in its 36th year in business and sells 20 varieties of its Lemonade, Limeade and Teamonade lines nationwide. Amid a sweltering summer, Calypso is having its moment in the sun.
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